My initial thought was the object was a fireworks projectile. After searching for reports of the same object, I found a report that corroborated this. I also found a report that corroborated my sighting of fragmentation.
Location
Address
Kalamazoo, MI
Latitude
42° 16' 56.63'' N (42.282397°)
Longitude
85° 35' 53.9'' W (-85.598306°)
Elevation
271.886719m
Time and Duration
Local Date & Time
2014-03-30 03:00 EDT
UT Date & Time
2014-03-30 07:00 UT
Duration
≈1.5s
Direction
Moving direction
From up to down
Descent Angle
180°
Moving
Facing azimuth
89.76°
First azimuth
89.54°
First elevation
33°
Last azimuth
89.88°
Last elevation
19°
Brightness and color
Stellar Magnitude
-12
Color
Bright Red
Concurrent Sound
Observation
No
Remarks
-
Delayed Sound
Observation
No
Remarks
-
Persistent train
Observation
No
Duration
-
Length
-
Remarks
-
Terminal flash
Observation
No
Remarks
-
Fragmentation
Observation
Yes
Remarks
This object looked to be fragmenting very close to the ground.